Shiti Rastogi Manghani - From Play to Pay
1. Importance of Innovation and Change
Shiti emphasized the significance of embracing new experiences, stating that life is all about new. This approach can be transformative for both personal and professional development. By keeping an open mind to innovation and adapted strategies, individuals and businesses can stay relevant and responsive to changing market conditions.
2. Building an Ecosystem Beyond Gaming
Shiti shared the vision of evolving from gaming apps to creating a broader ecosystem. The transition from merely providing games to establishing infrastructure like the FSL game hub demonstrates foresight. This move not only aims for scalability but also ensures that their offerings are more integrated and community-driven, which can enhance user engagement and retention.
3. Leveraging Strategic Partnerships
Shiti detailed their successful collaborations with brands like Adidas, Casio, and even Snoop Dog. This strategy of forming strategic partnerships not only boosts visibility but also creates unique marketing opportunities and boosts sales through co-branded products. Such collaborations can draw in a wider audience and build credibility within the community.
4. Real-World Applications of Tokens
During the speech, Shiti highlighted that their tokens can now be used for practical purposes such as buying coffee or paying for taxis. This real-world application is crucial; it bridges the gap between the crypto world and everyday transactions, showcasing the tangible benefits of cryptocurrency and fostering more widespread adoption.
5. Need for Infrastructure and Rails in Web3
Shiti discussed the importance of ‘rails’ in Web3, comparing them to social and commerce rails of familiar platforms. This analogy helps underscore the necessity of a foundational structure for scalability, usability, and development of a thriving ecosystem. By investing in these foundational elements, the company lays the groundwork for future innovations and integrations.
6. Education on Crypto Use Cases
Shiti addressed the skepticism surrounding cryptocurrency by emphasizing the real financial transactions now possible through their platform. By facilitating these real-world use cases, they educate users on the potential of crypto in day-to-day life. Providing a firsthand experience can be an effective way to break down barriers of resistance and foster acceptance among new users.
