Michael Saylor’s Bitcoin Strategy Explained: $73B Bet and the $1M Price Tag

Michael Saylor’s company, now called Strategy, has emerged as a significant holder of Bitcoin since August 2020, accumulating 640,031 BTC valued at over $73 billion by September 2025. Saylor views Bitcoin as a hedge against inflation and an untouchable reserve asset, with the belief that as institutional investors allocate even a fraction of their assets (roughly $10 trillion), Bitcoin's price could skyrocket to near $1 million per coin. His investment strategy involves leveraging various financing methods, such as convertible debt and preferred stock, to fund purchases without diluting existing shareholder equity. However, this reliance on financing also exposes the company to risks such as regulatory changes and opportunity costs. Despite these challenges, Strategy has played a pivotal role in legitimizing Bitcoin within corporate finance. Future observations will focus on Strategy's capital raises, the regulatory landscape, and shifts in institutional allocations to Bitcoin, which could reshape corporate treasury strategies and elevate Bitcoin's role in global finance.

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