Sell Shovels: This Firm Makes Dashboards for Strategy and Dozens of Bitcoin Treasuries

mNAV, a firm that builds dashboards for Bitcoin treasury companies, marks its shift from its previous name, MicroStrategist, reflecting its focus on a growing industry in the U.S. Co-founder Marty Kendall emphasized the importance of clarity and transparency in a space where Bitcoin-buying firms are emerging rapidly. The company's name represents a metric called multiple-to-net asset value, which helps assess the value of digital assets against market capitalization. As Bitcoin gains popularity among corporations, mNAV has developed dashboards for companies like Capital B, which allow investors to track performance metrics in multiple currencies. Kendall believes these treasury firms will play a crucial role in Bitcoin's adoption beyond traditional financial products and has expressed a personal and professional interest in supporting this transition as mNAV engages with various companies to provide insights into Bitcoin investment.

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